Seth Godin — The Pursuit of That means, The Life-Altering Energy of Selecting Your Perspective, Overcoming Rejection, Life Classes from Zig Ziglar, and Committing to

“It’s solely doable that you simply work in a spot the place you haven’t any choices. You don’t have any company. You don’t have any significance. If that’s really true, it is best to stop, since you don’t get tomorrow over once more. My guess: it isn’t really true. My guess is you have got extra company than you are ready to embrace.”

— Seth Godin

Seth Godin is the writer of 21 worldwide bestsellers which have modified the way in which folks take into consideration work. His books have been translated into 38 languages and Seth’s books embrace Tribes, Purple Cow, Linchpin, The Dip, and This Is Marketing. Seth writes one of the crucial in style advertising and marketing blogs on the earth, and two of his TED talks are among the many hottest of all time. He’s the founding father of the altMBA; the social media pioneer Squidoo; and Yoyodyne, one of many first web corporations.

His new ebook is The Song of Significance: A New Manifesto for Teams.

Please get pleasure from!

Take heed to the episode on Apple Podcasts, Spotify, Overcast, Podcast Addict, Pocket Casts, Castbox, Google Podcasts, Stitcher, Amazon Music, or in your favourite podcast platform. You can watch the interview on YouTube here.

Dropped at you by AeroPress 3-in-1 espresso press for scrumptious brews, Allbirds extremely snug footwear, and Shopify international commerce platform offering instruments to begin, develop, market, and handle a retail enterprise. 

The transcript of this episode might be discovered right here. Transcripts of all episodes might be discovered right here.

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Need to hear the final time Seth was on the present? Have a hearken to our dialog right here during which we mentioned the etymology of the phrase “hack,” the making of magic, why hiding behind phrases like “high quality” or “perfection” as a way of suspending motion to keep away from threat is a cop-out, what Isaac Asimov and Gary Gilmore can educate us about author’s block, abilities with a disproportionate return on funding that entrepreneurs and creatives ought to contemplate cultivating, the significance of making use of constraints and limits to the educational course of, and way more.

What was your favourite quote or lesson from this episode? Please let me know in the comments.

SCROLL BELOW FOR LINKS AND SHOW NOTES…

SELECTED LINKS FROM THE EPISODE

Website | Seth’s Blog | Instagram | Facebook

• Seth’s earlier appearances on the podcast: 476, 402, 343, 177, 138
• The Song of Significance: A New Manifesto for Teams by Seth Godin | Amazon
• Other Books by Seth Godin | Amazon
• Be Better Here | Sugarbush Resort
• The Ups and Downs of Telemark Skiing (And 5 Reasons Why You Should Give It a Try) | Appalachian Mountain Club
• What is Skate Skiing? | Advnture
• Boomer Effect (Baby Boomer Factor) | Investopedia
• The Carbon Almanac: It’s Not Too Late by The Carbon Almanac Network, Edited by Seth Godin | Amazon
• Man’s Search for Meaning by Viktor E. Frankl | Amazon
• An Overview of Viktor Frankl’s Logotherapy | Simply Psychology
• Permission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin | Amazon
• Purple Cow: Transform Your Business by Being Remarkable by Seth Godin | Amazon
• The Ministry for the Future: A Novel by Kim Stanley Robinson | Amazon
• The Place to Build Civilized Communities | Discourse
• Is Plastic Recycling A Lie? Oil Companies Touted Recycling To Sell More Plastic | NPR
• Exxon Scientists Predicted Global Warming with ‘Shocking Skill and Accuracy,’ Harvard Researchers Say | Harvard Gazette
• Big Oil Coined ‘Carbon Footprints’ to Blame Us for Their Greed. Keep Them on the Hook. | The Guardian
• What Is Nihilism? | Verywell Mind
• The Last Policeman: A Novel by Ben H. Winters | Amazon
• Don’t Look Up | Netflix
• Exclusive: Amazon’s Attrition Costs $8 Billion Annually According to Leaked Documents. And It Gets Worse. | Engadget
• The Best Job You Ever Had | Seth’s Blog
• The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Tim Ferriss | Amazon
• Mechanical Turk | Wikipedia
• Amazon Mechanical Turk | Wikipedia
• Now is the Best Time | altMBA
• 15 Bridezillas Who Made Me Disgusted By Wedding Culture | BuzzFeed
• Song of Increase: Listening to the Wisdom of Honeybees for Kinder Beekeeping and a Better World by Jacqueline Freeman | Amazon
• How Do Honeybees Survive the Winter? | Suburban Sodbuster
• Solitary Confinement: A Brief History | Mother Jones
• What Does the Panopticon Mean in the Age of Digital Surveillance? | The Guardian
• Train, Track, and Share | Strava
• Here’s Why Apple Is Flying a Pirate Flag to Celebrate Its 40th Anniversary | Mashable
• Shark Tank | ABC
• Personalized Videos Featuring Your Favorite Stars | Cameo
• The Complete I Ching | Amazon
• Empowering the World to Develop Technology through Collective Knowledge | Stack Overflow
• Work With Us | Automattic
• Creating the Most Frightening Company on Earth | Harvard Business Review
• Saatchi & Saatchi
• Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship by Mahan Khalsa and Randy Illig | Amazon
• Goals Take You to The Top!: How to Get What You Want by Zig Ziglar | Amazon
• Secrets of Closing the Sale by Zig Ziglar | Amazon
• See You at the Top by Zig Ziglar | Amazon
• Business Rules of Thumb by Seth Godin and Chip Conley | Amazon
• The Rise and Fall of Squidoo | Wizzley
• Steinway Model D | Steinway Grand
• Create Your Online Store Today | Shopify
• One Platform to Connect | Zoom
• We Are What You Read | Penguin Publishing

SHOW NOTES

• [05:42] The modifications of growing older.
• [10:07] How Seth will get over momentary lapses of optimism.
• [16:13] The Carbon Almanac.
• [18:40] Addressing Twenty first-century nihilism.
• [26:23] Discovering significance and making a distinction.
• [35:34] The boss and the bees.
• [44:47] Ethically reclaiming which means from work within the Quaker surveillance state.
• [51:50] Seth’s impression of my efforts through the years.
• [56:21] Circumnavigating false proxies.
• [1:02:17] Worker retention.
• [1:05:54] Let’s Get Actual or Let’s Not Play.
• [1:08:07] Zig Ziglar.
• [1:12:12] Seth’s early profession life.
• [1:13:45] Seth’s present profession life.
• [1:17:01] The 140-year-old piano.
• [1:19:35] Conferences.
• [1:24:04] Web page 19 considering.
• [1:27:37] Soliciting helpful writing suggestions.
• [1:31:36] Parting ideas.

MORE SETH GODIN QUOTES FROM THE INTERVIEW

“What a present I’ve at present to be within the footwear of any individual who, at 62, will get to do issues effectively, however solely as a result of I’m strolling away from issues I can’t do anymore. And as a substitute of specializing in what I used to have, I’m actually working laborious and getting satisfaction out of specializing in what I do have and what I can do.”
— Seth Godin

“We live in a tradition the place there’s an overhang of all these folks with loud voices speaking in regards to the finish of the world as a result of it’s the top of their world, but it surely’s not the top of the world.”
— Seth Godin

“Some folks imagine that the aim of enterprise is to allow tradition, to allow humanity. And a few folks imagine that the aim of humanity and tradition is to allow enterprise. And I believe these folks have an excessive amount of affect proper now, they usually’re flawed.”
— Seth Godin

“Once we take into consideration tomorrow or the tomorrow after that, given the injury we’ve all executed, we nonetheless reside in tradition, we nonetheless have this miracle. You and I are speaking whereas 1000’s of miles aside, we’ve got entry to each piece of knowledge. We now have magical computer systems that may perceive us and discuss again. We are able to attain out to somebody in want. We are able to connect with individuals who want to listen to from us. And if you wish to simply quit as a result of the world goes to be totally different in 20 years, that’s your selection. However provided that we’ve obtained this window, it feels to me like we have to up our give attention to humanity and connection and risk and enchancment of the situation, and perhaps not fear a lot about public demonstrations of energy, firing folks on-line, being brutal within the service of revenue. As a result of we don’t have a revenue scarcity, we’ve got a which means scarcity.”
— Seth Godin

“Should you can determine the best way to get 5 or 10 folks collectively, you possibly can most likely ban gas-powered leaf blowers in your village. And that can have 50 occasions the affect of you switching to an electrical automotive. Plus the concept of banding along with 5 or 10 or 15 different folks, creating the situations for different folks to search out one thing to care about and succeed at it, will fill you with which means, not with despair.”
— Seth Godin

“Milton Friedman simply made up this nonsense about the one function of a company is to maximise its revenue. It lets folks off the hook they usually grow to be instruments of a system that grinds stuff out.”
— Seth Godin

“It’s solely doable that you simply work in a spot the place you haven’t any choices. You don’t have any company. You don’t have any significance. If that’s really true, it is best to stop, since you don’t get tomorrow over once more. My guess: it isn’t really true. My guess is you have got extra company than you are ready to embrace.”
— Seth Godin

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